Shopify SEO
Published 2023-11-24
•
8 min read
Shopify SEO Masterclass: Overcoming URL Hierarchy and Collections Limitations
Shopify's default `/collections/collection-name/products/product-name` structure splits link equity. Learn the Liquid code tweaks that resolve canonical loops.
Overcoming Default Shopify SEO Constraints
Shopify is a powerhouse eCommerce platform, but its out-of-the-box URL routing generates duplicate canonical URLs for every product nested within a collection.
The Essential Liquid Fix
By editing your theme's `product-grid-item.liquid` file to route directly to `/products/product-name` rather than the collection-nested path, you consolidate internal links directly onto the canonical root URL, supercharging product page authority.
Topics:
Shopify SEOLiquid CodeeCommerceCanonical Tags
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